Maffey Films partnered with Aid The Way for a third video project, continuing a relationship that began with coverage of the organization’s launch event and a video highlighting its partnership with Breath of Heaven Ministries.

This brand story video takes a closer look at Aid The Way’s mission and the work behind its organization. Featuring interviews with Laura Tortora, Executive Director, and Kurt Hamilton, Founding Waymaker, the video combines personal insights with B-roll showcasing the organization’s work and the ministries it supports.

The goal was to communicate who Aid The Way is, what drives its mission, and how it helps churches and ministries strengthen their ability to serve people in need. Through authentic interviews and visual storytelling, the video gives viewers a clearer understanding of the organization’s purpose and impact.

Client: Aid The Way
Video Production: Maffey Films | Orange County, California